Now that internet is available in almost every corner of the world, people are most likely dependent to it to get the latest information they need or want. That is why there is a high demand and challenge in online news writing. How does a site get the audience share percentage it aims in a day? How do they encourage people to subscribe to their articles daily? Here are some important tips on making a viral online article.
Be Connected, Be Aware
What matters yesterday might not matter today, so one must make sure that he is able to get the most up-to-date information he could get by subscribing to blogs or news articles on the web or get notifications from social networking sites. Watching news on TV is also helpful as it also shows upcoming events, such as the weather or holidays.
Use a Catchy Title
In online news writing, it is vital that the title used catches the eyes of the target audience. There should be a lasting impression, making the readers curious about it and finish the article from top to bottom. The writer should think as a reader, as well and ask himself if he would be interested on reading an article with a poor or lame title. Using exclamation points is not necessary. What’s important is the usage of words. Avoid using highfalutin words that would discourage the audience. This will give them the impression that the article is “too intelligent” for a regular daily read.
Go Straight to the Point
On newspapers, the basic structure of writing is called the hourglass format. The lead, or the first paragraph of the article, must contain the answers to the questions of the readers – 5Ws and 1H: What, Who, When, Where, Why and How. This should be short, straight and simple. Do not make the readers guess. The audience would have more queries which would then be elaborated at the body of the news. The last part is the generalization or conclusion. This technique is also used in online news writing.
Sources, Sources, Sources
There is no harm in telling the truth. If the topic was just taken from a website, acknowledge it as one of the references. If experienced “first-hand”, make sure that the people interviewed are quoted correctly. Providing source links will also help the audience understand the articles.
Be Interactive
Encourage the audience to post a comment or suggestion at the end of the article. This will make them express their feelings about what they have just read. With this, the writer is able to gauge reader’s interest, improve his writing skills and prepare for another interesting read.
It is also important to know that there are other materials that can be useful in writing, like an online rewrite article tool. This helps the writer to paraphrase information without compromising the quality of the article written. It helps in making rewrite articles unique. Some choose to get rewrite article service which is affordable, beneficial and time-saving. One of the most competitive writing companies online is iPresence Business Solution which offers quality online news writing services, keeping in mind the best of the customer’s interest.
iPresence Digital Marketing, Inc.
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