What is blogging? Anyone can be a self-made author now with the advent of various blogging platforms. Blogging can be utilized either for personal or business purposes. To become a successful online marketer, one must build a network of audience that has the potential or desire to buy your product or service. It can only be achieved once you have established yourself as an authority in the field. Guest blogging is proven to help expand your reach and be friends with likeminded individuals.
The Basics of Guest Blogging
Guest blogging works in two ways: one, you write an original post to be published to other blogs; and two, another person writes an article to appear on your blog. The advantage of writing a guest post is similar to a domino effect. First, two or more bloggers share the same audience and possibly even the earnings that come with it. Second, both benefit from the reputation each of them builds. Lastly, they expand their reach to more diverse groups of audience.
Why Write for Blogs
Writing for blog websites is perhaps the highest-earning form of passive income. Imagine your blog’s potential to earn exponentially in shorter period of time through advertisements, pay-per-click sponsors, and web traffic. A blog is also a salient way of campaigning for your advocacies or simply just to network with other individuals.
Is Guest Blogging Still Effective in SEO?
SEO techniques, when applied in guest blogging, can create a powerful machinery to rank higher in Google pages. Unlike marketing landing pages, most blogs publish unique contents and has its own identity. Guest blogs are preferable for search engines, since you can maximize the use of back links. The more guest blogs you post, the higher chances it will link back to your website.
Brief Guide to Guest Posting
If you are interested in guest blogging, first, determine your blogging goals. Are you trying to get more exposure for your site? Do you want to position yourself as authority in your niche? Do you want to meet new people and possibly earn more? After deciding, look for guest blogging opportunities.
Improve your page’s “searchability” by employing SEO tactics. Analyze competitor’s strong points then apply them to your site. Leverage your social networking accounts by sharing guest posts in Facebook, Twitter, Google+ or LinkedIn. Join a network of guest posters, and lastly, do not run out of creative ideas.
How to Source Blogging Opportunities
Joining a network of guest bloggers enables you to further expand networks, enhance creativity, and earn more. Below are some social sites specially made for guest posters.
- Guest Crew
- Blogger LinkUp
Guest blogging is a fun way to learn new things and be friends with a large network of bloggers, who are dominating today’s Web. It is not difficult at all. You can join groups to help you get started with guest posting. Just like you, iPresence Business Solutions is present in various guest blogs related to content marketing. If you wish to learn ways on how to monetize your writing flair, just hit the Contact button.
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