While traditional marketing perspective considers writing ‘sales-oriented content’ and ‘web content’ as two distinct areas, this attempt to teach how to write an SEO-friendly article contends that the two must be treated as one if we want to sell a product, service, or brand on the internet. Mindful that web contents must be peppered with SEO keywords, a sales pitch writer could already produce an article that search engines would love.
How to Write a Simple SEO Article?
Write a sales-oriented article and insert SEO-sensitive keywords all over the article’s body. This article should be able to convince the target audience to buy the product. Learning how to write an SEO-friendly article involves making two ends meet — make the product sell and have your marketing pages found by search engines. While there are content writing services that you can engage, we highly encourage website owners to, at the very least, learn how to structure an SEO article.
How to Write an SEO Article Fast
Ask the marketing department to provide you with ready content, such as product brochures and sales presentations. Next, do a keyword research. The questions to ask are the following: What do potential customers input or type in the Google search bar? What practices are related to your product? What does your product intend to achieve? What problems does it mean to solve?
Position the keywords in your article outline. You may also post keywords as sub-headings. Tweak sentences that are ‘force-fitted’ with keywords.
You may find learning how to write an SEO-friendly article confusing at first, but as you practice, you’ll soon find it as easy as a breeze.
How Many Keywords Should an SEO Article Contain?
Veteran content writers would tell you that 1% keyword density is ideal. Keyword density is computed based on the number of words in an article (One percent of a 600-word article is six words. Thus you will need to use the keyword at least six times). There are SEO techniques that use multiple keywords in one article. The goal there is to increase the chance that crawler bots would find your content. Aside from using multiple keywords, there are other methods where you can use ‘secondary keywords’ mentioned once or twice in the article. Mastering the art of keyword distribution is one valuable lesson when learning how to write an SEO-friendly article.
SEO Tips for Article Writing
Readers who spent most of their time on the internet don’t usually like creative writing. They would notice if you just filled your content with fluffy content. Hard facts and ‘how to do it’ lessons are preferred.
Here are some tips to improve your SEO articles:
- Use concrete examples, but do not rely on technical details or customer’s testimonies
- Be natural and try some humor in your story
- Know who will read your article and be mindful of language, avoid jargon, and keep it short and focused
- Use popular keywords but make sure these fit organically to the article
- Keywords must follow a hierarchy; use the most search engine-friendly ones first
- Using some images could help (e.g., imagine those viral ‘memes’ getting millions of clicks)
An experienced content writer lets go of his preferred vocabulary for keywords. When writing for a business selling cars, learn to write like a car enthusiast. Mastering how to write an SEO-friendly article involves the art of ‘putting words in the mouth’ of search engine crawler bots.
Don’t be complacent as your competitors are also exerting the same efforts as you do. Our decades worth of experience and expertise in SEO-based content writing would guarantee a boost in your website’s search visibility. If you need help to do content writing for your business, check out iPresence Business Solutions’ today!